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Subscription Information
Membership in the PARAGON Foundation at all levels includes 4 issues of the magazine, as well as the monthly newsletter. For more information see our Join page or call the office at (575) 434-8998 or toll free at 1-877-847-3443.
Magazine Sponsorships
Interested in participating in a sponsorship for The Cowboy Way?
Please read our Magazine Sponsorship Page Information for details.
The Cowboy Way
Our award-winning magazine, The Cowboy Way, is the Journal of the Paragon Foundation. Each issue is filled with information and entertaining stories and features that celebrate the rural values and culture of the American West - this while helping to educate and empower citizens regarding their constitutional rights.
The magazine reaches and supports the landed people of the West and those who support the efforts and challenges of families in ranching and agriculture. Creating and sustaining a safe, national source of food is a difficult task, yet the people and ways of the West are, by their nature, resilient. Read and learn about the how and why the West is so important to this nation and revered around the world as an iconic way of life.
Advertising
The Cowboy Way accepts a specific amount of advertising. This ensures that the magazine does not dilute the message of the Foundation or turn into simply a “magalog.”
We sell ads in three sizes only – full pages, half pages and quarter pages. Should you be interested in adverting in The Cowboy Way, please contact Bill Reynolds at wcreynolds@mac.com
Download a media kit.
Readership
The readership of The Cowboy Way is as diverse as the West itself. According to our member/readership survey, our average reader is:
35 – 65 years of age, 50/50 male and female and 12 – 25 years of age due to our editorial affiliation with R-CALF USA, FFA and American Agri-Women. These groups represent over 600,000 people and families active in agriculture, ranching and high school rodeo – as well as 4H participation.
Our readers are actively involved in agriculture or the horse and cow culture across the West and are supremely loyal to the message of PARAGON, it’s affiliate organizations and to the importance of the Constitution in daily living.
One may think our readers were intensely conservative in their political views but it’s quite the contrary. We attract readers with a variety of political views as we are staunchly non-political. Rather it is the belief of the PARAGON Foundation that the Constitution belongs to everyone – political affiliation aside – as we are all in this together as citizens and deserve equal access to the “law of the land” – our Constitution.
Currently our readership exceeds 70,000 with our survey results showing an average pass-along of 3.5 readers per issue. This readership makes The Cowboy Way a most economical way for advertisers to reach a capable and passionate demographic.
Print or Digital format
The magazine is distributed quarterly, designed to follow the seasons of the circle that is ranching and agriculture. We recently created a digital version of the magazine which is available here, at no charge to subscribers. Simply log in with the access code given to you by Nicole after you joined at the $50.00 or above level and have the convenience of reading The Cowboy Way on your computer or mobile devices – including the iPad and Android.
Not a member yet? – sign-up here
Are you a member of one of our affiliate organizations? – sign-up here for discounted subscription rates.
Back Issues
We keep a number of copies of most of the back issues The Cowboy Way, and a few under its former name, Living Cowboy Ethics. They are available for $7.50 plus postage.
Please call Nicole for individual issues 1-877-847-3443.
Past Issues
Please click on the magazine covers below to download past issues of The Cowboy Way.
In order to view The Cowboy Way you will need Adobe Reader.
To get the free Adobe Reader click here.
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| Winter 2010 | Fall 2010 | Summer 2010 | Spring 2010 |
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| Winter 2009 | Fall 2009 | ||
"Out There" Photo Submissions
On the last page of every issue of The Cowboy Way, we run a photo from somewhere "Out There" in America where work is getting done and folks are living their lives. We want these photos to come from you. Please email your photos to our Associate Editor Nicole Krebs at nicole@paragonfoundation.org. Send us your digital images sized 5" x 7" in JPEG format at 300 dpi. We will go through each photo submitted and if your image is chosen for the magazine, we'll send you a TCW ball cap as a thank you.
By submitting your images, you are allowing PARAGON to not only use them in the magazine but to use them in support of its mission to educate and empower. The images may also appear on the website or in promotional materials to further support PARAGON's efforts. A photo credit will be given whenever an image is used. If you wish to send your image or images on a CD or if you do not have a digital camera and wish to send prints, please send them to:
The Cowboy Way – Out There
PARAGON Foundation
1209 Michigan Ave.
Alamogordo, NM, 88310